Home Furnishing Industry "Chain Master" Enterprise Cultivation Plan: 50 leading companies have received policy tilt
In recent years, the home furnishing industry, as an important part of the national economy, has ushered in a new round of policy support. Recently, relevant national departments have issued the "Cultivation Plan for the "Chain Leader" Enterprises in the Home Furnishing Industry", aiming to cultivate 50 leading enterprises through policy tilts and resource integration to promote the high-quality development of the home furnishing industry. The following are detailed contents of the plan and analysis of recent hot topics.
1. Policy background and goals
The "chain leader" enterprise cultivation plan for the home furnishing industry is one of the important measures taken by the country to promote the transformation and upgrading of manufacturing. The plan takes "strengthening chain, supplementing chain, and extending chain" as the core. Through policy support, financial support, technical guidance and other means, it cultivates a group of leading enterprises with international competitiveness to drive the coordinated development of upstream and downstream of the industrial chain. It is planned to cultivate 50 "chain leader" enterprises with an annual output value of over 10 billion yuan by 2025, and form 3-5 home furnishing industry clusters with global influence.
2. The main contents of policy tilt
According to the plan, the 50 selected leading companies will receive policy preferences in the following aspects:
| Policy Category | Specific measures |
|---|---|
| Financial support | Provide special subsidies of up to RMB 50 million per year for technology research and development and capacity upgrades |
| Tax benefits | Corporate income tax exemption by 15%, and the additional deduction ratio of R&D expenses increased to 120% |
| Financial support | Priority is given to low-interest loans to support corporate listing financing |
| Market expansion | Priority is given to participating in major national engineering projects and support enterprises to "go global" |
| Talent introduction | Provide supporting policies such as high-end talent settlement and children's education |
3. Recent hot topics in the home furnishing industry
In the past 10 days, hot topics in the home furnishing industry have been mainly focused on the following aspects:
1.Smart homes explode: With the popularization of 5G and Internet of Things technologies, the sales of smart home products have increased by more than 40% year-on-year, becoming a new growth point in the industry.
2.Green environmental protection becomes the mainstream: Consumers' attention to environmentally friendly materials has increased significantly, and the market share of formaldehyde-free and recyclable home products has expanded to 35%.
3.Customized demand surges: The whole-house customization business grew by 60% year-on-year, and personalized design became the first choice for consumers.
4.Cross-border e-commerce accelerates its layout: The export volume of domestic household enterprises through cross-border e-commerce platforms increased by 55% year-on-year, and Southeast Asia and the Middle East have become emerging markets.
4. List and distribution of leading enterprises
According to public information, many companies have now entered the "chain owner" cultivation list, mainly distributed in the following areas:
| area | Number of companies | Representative of the enterprise |
|---|---|---|
| Guangdong Province | 12 companies | Oppein Home, Sophia |
| Zhejiang Province | 8 companies | Gujia Home Furnishings, Xilinmen |
| Jiangsu Province | 6 companies | Dream Lily, Good Lady |
| Sichuan Province | 4 companies | Quanyou Furniture, Mingzhu Furniture |
| Other regions | 20 companies | -- |
5. Industry impact and future prospects
The implementation of the plan will have a profound impact on the home furnishing industry:
1.Increased industrial concentration: Through policy guidance, industry resources will be concentrated in leading companies. It is estimated that by 2025, the market share of the top 50 companies will exceed 60%.
2.Technological innovation accelerates: With policy support, corporate R&D investment will increase significantly, and technologies such as intelligent manufacturing and green production will be rapidly popularized.
3.Enhanced international competitiveness: The "chain owner" enterprises cultivated will become the main force in participating in international competition and promote the Chinese household brands to the world.
4.Increased employment opportunities: It is expected that the plan will directly create more than 500,000 jobs and drive more than 2 million jobs in upstream and downstream industries.
Overall, the implementation of the "chain leader" enterprise cultivation plan for the home furnishing industry will effectively promote the development of our country's home furnishing industry toward high-quality development, provide consumers with better products and services, and at the same time enhance the global influence of China's home furnishing industry.
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